Growth Marketing Specialist
Core
Create and ship marketing assets (landing pages, campaigns, decks, social content) and build AI-powered workflows to reach B2B employers and B2C job seekers.
Role type
Growth Marketing Specialist (B2B/B2C)
Builds
Marketing campaigns, landing pages, sales decks, social content, and AI-driven marketing automation workflows
Domain
SaaS / AI-native job exchange platform
Deliverable
product features
Required skills
Growth marketing, B2B/B2C marketing strategy, A/B testing, copywriting, brand voice management, AI tool proficiency, design fundamentals
Preferred skills
Experience building from zero to one, high autonomy, rapid tool adoption
Technologies
Claude, Clay, Apollo, Figma, Canva
Responsibilities
Create and ship marketing assets aligned to AI-native capabilities; Produce content for B2B and B2C audiences; Own brand look and voice; Build AI-powered marketing workflows; Run growth experiments and analytics; Take initiatives from zero to one
Seniority
Individual Contributor, mid-level