Marketing Manager
Core
Drive occupancy, revenue growth, and brand performance for student accommodation properties through strategic marketing, leasing support, and partnership development.
Role type
Marketing Manager
Builds
Integrated marketing campaigns, leasing outcomes, and brand awareness for student accommodation portfolios
Domain
Real Estate / Student Accommodation
Deliverable
product features
Required skills
Digital marketing strategy, SEO, SEM, social media, email marketing, analytics, stakeholder management, budget management, commercial acumen, partnership development
Preferred skills
None stated
Technologies
SEO, SEM, social media, email marketing, analytics
Responsibilities
Develop and deliver marketing strategies to drive occupancy and revenue; manage digital campaigns and agency relationships; build partnerships with universities and student organizations; analyze market trends and campaign performance; support resident acquisition and retention initiatives