12658 - Senior Marketing Manager, Demand Generation - GA - On Site
Core
Develop and execute comprehensive marketing strategies to generate quality leads for sales that generate revenue.
Role type
Senior Marketing Manager (Demand Generation)
Builds
Targeted marketing campaigns across events, social media, and digital advertising
Domain
HR technology and service sector (B2B)
Deliverable
product features
Required skills
B2B marketing experience, analytical skills, strategic thinking, project management, marketing automation tools, CRM proficiency
Preferred skills
None stated
Technologies
Marketing automation tools, CRM
Responsibilities
Develop and execute comprehensive marketing strategies, Collaborate with cross-functional teams to produce prospect-to-client lifecycle materials, Create and manage targeted marketing campaigns, Monitor and report on marketing initiative effectiveness, Stay up-to-date with B2B marketing industry trends
Seniority
Senior, hands-on IC