Sr. Product Manager - B2C and Events
Core
Own and shape the roadmap for HighLevel's B2C platform and Events product, serving 1.1M+ monthly active learners and enabling organizers to create, publish, and sell events.
Role type
Senior Product Manager (B2C & Events) (via careerplan.io/jobs/49e6048a-578a-4af3-a769-e40c0f3ebccd-sr-product-manager-b2c-and-events-at-gohighlevel)
Builds
B2C learning experience, Events product (ticketing, checkout, payments, attendee management), and integrations for the HighLevel ecosystem.
Domain
SaaS, B2B2C, Events, Learning Management Systems
Deliverable
product features
Required skills
B2C product experience, end-to-end event lifecycle ownership, UI/UX sensibility, data-driven experimentation, cross-functional collaboration, metrics definition, API/integration strategy
Preferred skills
Experience with ticketing systems, payment flows, mobile-first design, SEO/distribution strategies
Technologies
APIs, webhooks, CRM, Client Portal, Memberships admin
Responsibilities
Shape and execute the roadmap for B2C and Events; define beta exit criteria and drive GA readiness; lead ticketing, checkout, and payment flows; build attendee data ownership capabilities; own event-day operations and Client Portal experience; drive distribution and discovery; champion UI/UX excellence; conduct discovery with organizers; design and analyze experiments; ensure platform scale and reliability; define success metrics and drive outcomes.
Seniority
Senior, hands-on IC
