Social Media & Influencer Specialist
Core
Manage end-to-end social media channels and influencer partnerships for a gaming platform in Latin America.
Role type
Senior Social Media & Influencer Specialist
Builds
Social media campaigns and influencer content for iGaming/Sports Betting brands
Domain
iGaming / Sports Betting / Latin America
Deliverable
product features
Required skills
Social media management, Influencer marketing, Community management, Social listening, Campaign execution, Data analysis, Agency collaboration, Content calendar planning, Influencer negotiation, Trend analysis
Preferred skills
Sports culture knowledge, Internet culture expertise, Creative concepting, Multi-priority management
Technologies
Social media analytics tools, Scheduling platforms, Social listening tools
Responsibilities
Manage end-to-end social media channels across Instagram, Facebook, YouTube, and TikTok; Develop and execute content calendars aligned with brand positioning; Lead daily community management and moderation; Conduct social listening to track brand sentiment and trends; Identify, recruit, and onboard influencers; Manage influencer relationships including negotiation and brief compliance; Collaborate with external agency partners; Track and report key performance metrics.
Seniority
Senior, hands-on IC