Marketing Creatives Producer
Core
Define and shape creative strategy, lead end-to-end creative development, and analyze performance to drive high-budget marketing content for mobile games.
Role type
Senior Marketing Creatives Producer
Builds
High-budget marketing content (art, video, playable ads) for mobile games
Domain
Mobile gaming and performance marketing
Required skills
Creative strategy definition, end-to-end creative production leadership, mobile advertising market analysis, creative performance analytics, AI tools in creative workflows, cross-functional collaboration
Preferred skills
Launching creative production for new games from scratch
Technologies
AI tools, generative technologies
Responsibilities
Define and shape creative strategy, set production priorities, lead creative development process, analyze creative performance, improve analytics tools, monitor market trends, maintain knowledge base
Seniority
Senior, hands-on IC
