Organized Trade Go-To-Market Planning Analyst
Core
Design and optimize Go-to-Market routing models, visit frequency plans, and sales target allocations to maximize field sales productivity and operational efficiency for PepsiCo's beverage and convenient foods portfolio.
Role type
Senior Go-to-Market Planning Analyst
Builds
Optimized field sales routes, visit frequency schedules, and route-level sales plans
Domain
FMCG (Beverages and Convenient Foods) + Commercial Operations
Deliverable
production ML models
Required skills
Route-to-market planning, territory planning, sales performance management, commercial KPIs, data automation, reporting, data consolidation, advanced Excel, SAP, Sales Force Automation (SFA), Power BI, SQL, Python
Preferred skills
Data analysis, automation, cross-functional initiative management
Technologies
SAP, SFA, Power BI, SQL, Python, Excel
Responsibilities
Design and optimize GTM routing models; Develop data-driven visit frequency models; Oversee outsourced merchandising operations and supplier performance; Manage GTM KPI reporting and performance tracking; Leverage data analytics to identify improvement opportunities; Own the monthly route-level sales planning process; Consolidate and harmonize commercial data across business systems