Digital Insights Sr Analyst
Core
Foundational analytical leadership for deploying Digital Sales capability in the 3PD channel, transforming fragmented field, commercial, and digital data into actionable insights for sales execution and growth.
Role type
Sr. Business Intelligence & Analytics Analyst
Builds
Data, KPIs, and measurement frameworks for Digital 3PD Sales
Domain
FMCG / Retail / Digital Sales
Deliverable
dashboards & analysis
Required skills
Business Intelligence/Analytics, E-Commerce B2B/B2C Web Analytics, Power BI (DAX, data modeling), Segmentation, A/B Testing, Ad hoc analysis
Preferred skills
Network building, Problem-solving, Storytelling
Technologies
Power BI, GA4
Responsibilities
Build data/KPI frameworks for Digital 3PD, Perform strategic analytics for Growth/Online/Loyalty, Analyze Field Sales tasks and digital adoption, Design and measure A/B tests, Build executive and operational dashboards, Deliver ad hoc analyses by seller/route/client/product/region
Seniority
Senior, hands-on IC
