PR Account Director
Core
Lead a team to develop and execute breakthrough, 'earned first' PR & Influence campaigns for large beauty FMCG clients, fostering organic buzz and measurable results.
Role type
Senior IC PR Account Director
Builds
Consumer PR campaigns and influence strategies for beauty and FMCG brands
Domain
Advertising, Public Relations, Beauty, FMCG
Required skills
Consumer PR strategy, Team leadership, Client relationship management, Creative strategy development, Data-driven optimization, Budget management, Crisis management, New business support
Preferred skills
Experience in beauty and FMCG sectors, Knowledge of media and social communications, Understanding of consumer behavior, Industry trend analysis
Technologies
None stated
Responsibilities
Mentor a team to develop and execute breakthrough PR campaigns; Build trusted advisor relationships with clients; Collaborate with creative teams to develop compelling narratives; Monitor campaign performance and optimize results; Manage client budgets effectively; Support new business efforts and pitches; Develop and implement crisis management plans
Seniority
Senior, hands-on IC