Director, Media Strategy & Campaigns
Core
Develop and execute national, regional, and local media strategies to advance criminal justice and immigration priorities, manage crisis communications, and shape public conversation.
Role type
Director, Media Strategy & Campaigns
Builds
Strategic media campaigns, press materials, op-eds, and public messaging for Vera Institute and Vera Action
Domain
Non-profit / Criminal Justice / Public Policy / Media Relations
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> client delivery (media campaigns and public messaging)
Required skills
Media strategy development, crisis communications management, team supervision (3+ people), advocacy campaign leadership, media relations cultivation, rapid response operations, public sentiment tracking, op-ed writing, stakeholder negotiation
Preferred skills
Advanced degree, significant experience supervising media relations personnel as a director, journalism or public relations background
Technologies
None explicitly stated
Responsibilities
Set and execute media strategy to advance organizational priorities; lead drafting of talking points, press releases, and pitches; cultivate relationships with journalists and media figures; supervise, mentor, and evaluate media specialists; manage crisis communications; track daily media coverage and public sentiment
Seniority
Director, strategic leadership & team management