Principal Product Manager
Core
Own the end-to-end eCommerce experience and digital revenue engine, driving self-serve purchasing, pricing, and conversion from trial to paid.
Role type
Principal Product Manager (eCommerce & PLG)
Builds
Self-serve buying journey, checkout flows, pricing/packaging strategy, and subscription management infrastructure.
Domain
B2B SaaS, eCommerce, Product-Led Growth
Required skills
eCommerce strategy, self-serve buying journey design, pricing and packaging strategy, conversion optimization, funnel analytics, A/B testing, cross-functional influence, executive communication, team mentorship
Preferred skills
Experience modeling conversion scenarios, designing checkout UX, building playbooks for scaling eCommerce functions
Technologies
Commerce engines, payment infrastructure, subscription management tooling
Responsibilities
Define multi-year eCommerce vision and roadmap; optimize self-serve trial-to-paid conversion; lead checkout and pricing experience; drive A/B testing and funnel analytics; mentor other PMs on eCommerce thinking.
Seniority
Principal, hands-on IC with path to leadership