Assistant Marketing Manager: Carbonated Soft Drink Flavours (Mountain Dew & 7UP)
Core
Supporting the Marketing Manager to deliver consumer communication agendas and brand plans for Mountain Dew, 7UP, and MUG carbonated soft drinks.
Role type
Assistant Marketing Manager (CPG)
Builds
Tactical consumer communications, brand growth strategies, and alcohol partnership initiatives.
Domain
Consumer Packaged Goods (CPG), Carbonated Soft Drinks
Deliverable
product features
Required skills
Consumer communication planning, stakeholder influence, analytics and business performance reporting, budget management, storytelling, collaboration
Preferred skills
CPG industry experience, Excel proficiency, Power BI knowledge
Responsibilities
Lead select tactical consumer communications from brief to execution, support RTD Alcohol Partnerships, manage planning cycle deliverables, partner with internal and external stakeholders, work with agency teams, harness analytics for reporting and budget management, collaborate with US teams on strategic agenda