Po1 BCCA AFH E-Com Perfect Store
Core
Core leader for Ecom and AFH Perfect Store agenda, defining strategy, Picture of Success, and activation plans for BCCA countries.
Role type
Senior commercial strategy and activation lead
Builds
Annual Operation Plans (AOP), activation calendars, and performance tracking tools for sales teams
Domain
FMCG / Retail / E-commerce
Required skills
Long-term insight-led strategy, statistical and analytical skills, project management, cross-functional collaboration, business acumen
Preferred skills
Knowledge of AFH subchannels and GTM structure, experience with advanced analytical tools, dealing with ambiguity
Technologies
Excel, PowerPoint, Word, advanced analytical tools
Responsibilities
Define segmentation methodology and drive deployment into systems; Define Most Valuable SubChannels and clients; Run Census in AFH key subchannels for insights; Translate SVO&RVO into Picture of Success for Sales; Ensure tracking of standards and develop performance tools; Lead AOP execution plan development; Support Activation Calendar across channels; Lead PS FLA roll out and ensure data updates.
Seniority
Senior, hands-on IC