Technical SEO
Core
Audit, analyze, and execute technical initiatives on client websites to improve search engine performance and user experience.
Role type
Technical SEO specialist (junior to mid-level, hands-on IC)
Builds
SEO projects and technical improvements for B2B and B2C client websites
Domain
Digital marketing / Search Engine Optimization / Web Development
Deliverable
product features
Required skills
Regex/Xpath, Javascript, HTML, web development, back-end configuration (.htaccess, robots.txt, XML sitemaps), site speed optimization, web analytics, CMS, web servers, information architecture, taxonomy, URL structure
Preferred skills
SEO best practices, project management, cross-functional collaboration, problem solving, analytical skills, attention to detail, deadline management
Technologies
.htaccess, robots.txt, XML sitemaps, Javascript, HTML, web analytics software, CMS, web servers