Associate Manager - Revenue Growth Management
Core
Optimizes product and pricing strategies through brand ladder and price pack architecture analysis, mix management, and promo strategy to maximize brand equity and profitability.
Role type
Associate Manager, Revenue Growth Management (RGM)
Builds
Brand ladder models, price pack architectures, and revenue optimization programs for FMCG brands
Domain
Fast-Moving Consumer Goods (FMCG) / Revenue Management
Deliverable
production ML models
Required skills
Advanced analytics, predictive modeling, regression modeling, price elasticity analysis, promotion optimization, statistical trend analysis, KPI monitoring, dashboard design, data visualization, Microsoft Excel, PowerPoint
Preferred skills
Tableau, Power BI, consumer insights, key account management, trade marketing, CPG consulting experience
Technologies
Tableau, Power BI, Microsoft Excel, PowerPoint
Responsibilities
Conduct market research and data analysis to evaluate brand positioning and price pack opportunities; Develop and refine brand ladder and PPA models; Collaborate on sector RGM strategic projects including promotions optimization and competitor benchmarking; Design visualization dashboards to accelerate information-to-action; Develop programs and reports for analyzing and presenting data; Ensure timely submission of reports to Revenue Management teams.
Seniority
Associate Manager, hands-on IC with team support responsibilities