Marketing Coordinator
Core
Coordinate implementation of marketing plans and campaigns for high specialty pharmaceutical brands to optimize customer and patient experience.
Role type
Marketing Coordinator (High Specialty)
Builds
Integrated marketing campaigns, promotional materials, and event execution for specialty medicines and vaccines.
Domain
Biopharmaceuticals (Vaccines, Specialty Medicines, General Medicines)
Deliverable
product features
Required skills
Marketing campaign planning, market analysis, project management, KPI monitoring, cross-functional collaboration, media planning, regulatory adherence
Preferred skills
Specialty Care experience
Technologies
Omnichannel marketing tools
Responsibilities
Strategically execute global integrated campaigns; conduct market analysis and follow up on brand strategy implementation; define and monitor KPIs for brand performance; collaborate with stakeholders to gather customer insights; oversee local congresses, digital, and in-person events; develop and implement media plans and promotional materials; act as project lead for cross-brand initiatives.
