Competitive Analyst
Core
Conducts comprehensive market research and competitive intelligence projects, including primary and customer research, to support marketing planning and strategic decision-making.
Role type
Senior Competitive Analyst (Market Intelligence)
Builds
Market intelligence reports, databases, and strategic insights for business units and solutions groups.
Domain
Marketing / Competitive Intelligence / Market Research
Deliverable
dashboards & analysis
Required skills
Market Research, Competitive Intelligence, Data Analysis, Statistics, SQL, Python, R, Tableau, Power BI, Economics
Preferred skills
New Product Development, Thought Leadership
Technologies
SQL, Python, R, Tableau, Power BI
Responsibilities
Conduct end-to-end market research and competitive intelligence projects; Develop and maintain organized databases and research repositories; Provide market size analysis and industry trends; Monitor and develop reports on market trends; Lead tracking of program metrics versus benchmarks; Lead preparation and presentation of strategic reports.
Seniority
Mid-to-Senior, independent project leader
