Head of Content (full-time)
Core
Build the personal brand of Viktor Moller and scale the online presence of VIKST Marketing through strategic content planning and execution.
Role type
Head of Content (Strategy & Brand)
Builds
YouTube channel, personal brand, and marketing assets for an eCommerce growth agency
Domain
Digital Marketing / eCommerce / Personal Branding
Deliverable
product features
Required skills
Content strategy, storytelling, copywriting, marketing psychology, YouTube strategy, funnel optimization, messaging frameworks, trend analysis, system building
Preferred skills
Video production, camera operation, AI tools, creative direction
Technologies
YouTube, Instagram, AI content tools
Responsibilities
Develop and execute content strategy across YouTube and social channels; write scripts for videos, ads, and VSLs; create video concepts and growth initiatives; build scalable content systems; coordinate with team on funnels and landing pages; extract internal knowledge into content assets.
Seniority
Senior, hands-on IC