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Head Of Growth Product Marketing

💼 Full-time💰 $140,000–$170,000🗓 2026-07-24

Core

Lead product marketing and growth initiatives by creating data-driven content, optimizing for Generative Engine Optimization (GEO), and executing product launches to drive top-of-funnel growth and brand trust.

Role type

Head of Growth Product Marketing

Builds

Content assets, SEO strategies, GEO foundations, digital and in-person events, and product launch campaigns.

Domain

SaaS / B2B / AI

Deliverable

product features

Required skills

Data visualization, Generative Engine Optimization (GEO), storytelling, project management, cross-functional collaboration, product-led growth experimentation, press distribution.

Preferred skills

Experience scaling with software tools and/or AI, ability to create viral/sharable materials.

Technologies

LLMs, Agents, SEO tools, data visualization tools.

Responsibilities

Create data-driven content for awareness, optimize content for LLMs and Agents, own conference logistics, run PLG experiments, and lead product launch messaging.

Seniority

Senior, hands-on IC

Rewrite
## About the Role We are looking for a Marketing Leader — a hybrid "AI Marketer and Growth Hacker"— to turn our team's data advantages into visual, shareable and search-optimized materials/events that drive top-of-funnel growth and bridge the trust gap for our customers. ## Our/Your Strategic Bets We're a 40 person team, that gives teammates wide purview to create/unlock value. Therefore, we prioritize investing meaningfully in tools and software to help the right self-empowered leaders thrive/win. Your leadership will help our team deliver across a decent amount of priorities for the coming year, including: ## Responsibilities ### Content / SEO * We are awash in data. 2026 is the year we turn this depth into awareness & trust. * Your primary responsibility will be to create content with (or, sometimes without) this data to drive wide-spread awareness of Wheelhouse. ### GEO (Generative Engine Optimization) * You'll set the foundation so we can win GEO * Optimize our content to make sure LLMs & Agents can trumpet our name! ### Digital Events * Continue to invest in thought leadership * Collaborate with our current Growth Marketing teammates to scale & amplify our events ### Data Visualization & Social * You should know how to bring data to life * Create viral, sharable materials that bring Wheelhouse front-and-center in our industry ### Conferences & In Person Event Ownership * You will take full ownership of conference logistics * Make us the most memorable and FUN brand on the floor * And yes, you'll definitely play a role in: ### Data-Driven Distribution * Create and distribute content that leverages our unique market insights to proactively feed the press and position us as the go-to STR source. ### PLG Experiments * Run Product-Led Growth experiments to keep all channels active and drive organic acquisition. ### Product Launches * Our main messaging medium now is a robust cadence of product launches. You will be positioned in 6+ months to own this process. ## Requirements * Valued Experience: 8+ years of experience, with 2+ years of SaaS/B2B product marketing experience. * Exceptional storytelling abilities. * Clear examples of how you've scaled yourself with software tools and/or AI. * A robust portfolio that illustrates you can build beautiful content & things. ## About You * You set a high personal bar - a desire to work for a company where you could fall in love with the product & space * You excel at working cross-functionally - and can successfully connect & inspire teammates that range from product builders, to sales teammates, partnerships & finance leaders. * You are strong at project management - Comfortable starting & finishing multiple initiatives in parallel * You are eager to work in a fun, fast, collaborative atmosphere * You love of listening to customers, translating their ideas / questions / concerns into messaging magic ## Nice to Have * Or… if you feel like you have most/many of these 'requirements', but just need a chance to show us what else makes you great, we'd love to say hello! ## What We Offer * Competitive salary and equity (The expected base salary range for this position is between $140,000 and $170,000 depending on experience) * Full medical, dental, and vision benefits for each US employee * Fidelity 401k available for each US employee * Unlimited PTO * And…more!
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