Creator Growth Culture Lead Mumbai
Core
Lead creator partnerships and campaign execution for the Oliver brand in Mumbai, focusing on direct outreach, deal negotiation, and trend identification.
Role type
Creator Growth Culture Lead
Builds
Creator partnerships and brand campaigns
Domain
Creator economy / Influencer marketing
Deliverable
client delivery
Required skills
Direct outreach, deal negotiation, campaign management, trend spotting, target achievement
Preferred skills
Network of rising creators, persuasive communication, scrappiness, brand consciousness
Technologies
DMs, emails
Responsibilities
Conduct direct outreach to creators via DMs and emails, negotiate deals, manage end-to-end campaigns, identify trends, hit performance targets
Seniority
Individual Contributor, execution-focused
Rewrite
## About the Role
We are looking for someone to lead the charge for Oliver in Mumbai. You won't be managing agencies; you'll be in the trenches, talking to creators directly, and building a brand that people actually care about.
This is about finding the right voices, making fair deals, and hitting targets that matter.
## Responsibilities
- Direct Outreach: You'll be sliding into DMs and emails to talk to creators yourself. No middle-men, just real conversations.
- Striking Deals: You know what a creator is worth and how to get a win-win deal done quickly.
- Running Campaigns: You'll handle everything from the first "hello" to the final post going live.
- Spotting Trends: You understand what's "cringe" and what's actually cool in Mumbai right now. You see the opportunities others miss.
- Hitting Numbers: You aren't scared of targets. You like seeing the graph go up and you know how to make it happen.
## Requirements
- Based in Mumbai: You need to be where the action is.
- Proven Track Record/Hunger: You've done this before - either for another brand or as a talent manager or show us how you will do it
- Fast Worker: You move quickly and don't wait for permission to execute.
## Who You Are
- Connected: You know who the rising stars in Mumbai are before they go viral.
- A Natural Conversationalist: You can talk to anyone and convince them to join the Oliver journey.
- Scrappy: you don't need a massive team; you're happy to get your hands dirty to get results.
- Brand-Conscious: You care about how the brand looks and feels. You don't just want views; you want the right views.
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