Category Performance & Insights Analyst (Sydney)
Core
Analyze internal and external market data to identify trends, risks, and growth opportunities, transforming data into clear recommendations that influence business decisions and category strategies.
Role type
Category Performance & Insights Analyst
Builds
Category strategies, playbooks, customer-facing narratives, and performance tracking tools
Domain
FMCG / Beverage Distribution
Deliverable
dashboards & analysis
Required skills
Category management, advanced Excel, data analysis, commercial acumen, storytelling, range/space analysis
Preferred skills
Power BI, Tableau, shopper/consumer data experience
Responsibilities
Own reporting and performance tracking across category, brand, portfolio, and innovation; Analyze market data to identify trends and growth opportunities; Transform data into recommendations for business decisions; Support development of category strategies and playbooks; Provide insights for range reviews and Joint Business Plans; Track innovation performance and support Post Launch Reviews; Partner with Category, Sales, Brand, and Revenue Growth Management teams.
Seniority
Mid-level, hands-on analyst