Social Media Manager
Core
Develop organic social strategy across Facebook, Instagram, YouTube, and TikTok to showcase editorial content and transform it into engaging, performance-first social posts.
Role type
Senior Social Media Manager (Content Strategy & Production)
Builds
Daily social content, video assets, and campaign activations for Domain, Allhomes, and Commercial Real Estate platforms.
Domain
Real Estate Technology / Media & Publishing
Deliverable
product features
Required skills
Organic social strategy, content creation, social media analytics, video production, campaign activation, platform best practices (Meta, TikTok, Google), Hootsuite, social listening tools
Preferred skills
Graphic design, Canva, editorial team collaboration, Australian media landscape knowledge
Responsibilities
Produce and schedule daily social content; conceptualize tactics to optimize performance; provide insight-based reporting on social media value; co-responsibility for video content production; work with marketing on campaign activation.
Seniority
Senior, hands-on IC