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Founding GTM

New York, United StatesFull-time2026-06-30 → 2026-10-08

Core

Building Variant's GTM engine from the ground up to sell adaptive web layer solutions to consumer brands. (via careerplan.io/jobs/3B-00B-26-D63-founding-gtm-at-variant)

Role type

Founding GTM (Go-To-Market) / Sales Leader

Builds

Sales motion, pipeline, strategic partnerships, and distribution channels for an adaptive web platform

Domain

B2B SaaS / Digital Experience Platform / Consumer Brands

Required skills

New business development, strategic sales, partnership building, market feedback integration, deal discipline, early-stage execution

Preferred skills

Founder-led deal experience, ecosystem player relationships, rapid structure creation

Technologies

Adaptive web layer, consumer brand platforms

Responsibilities

Own sales processes from discovery to close, close new business with leading consumer brands, generate and develop qualified pipeline, build partnerships with agencies and tech partners, partner with founders on strategic deals, bring market feedback into product and GTM strategy

Seniority

Founding, hands-on IC