Growth Strategist - D2C
Core
Act as a growth partner for D2C brands, owning strategy and outcomes to improve website performance, conversion, and ad-to-landing page experience.
Role type
Growth Strategist (D2C)
Builds
Growth strategies, CRO roadmaps, and experiment briefs for ecommerce brands
Domain
Ecommerce, D2C, Consumer Brands
Deliverable
product features
Required skills
Ecommerce funnel analysis, Conversion metrics, Shopify, Google Analytics, Heat mapping tools, Experiment design, Data analysis
Preferred skills
CRO / A/B testing, Agency experience, High-growth startup experience
Responsibilities
Manage 15–20 ecommerce brands, Lead client calls, Identify conversion gaps across the funnel, Create quarterly CRO roadmaps, Convert ideas into experiment briefs, Analyze experiment results and website performance, Identify upsell opportunities
Seniority
Mid-level, hands-on IC