Growth Strategist D2c

## About the role You will act as the growth partner for leading D2C brands, owning both strategy and outcomes. ## Responsibilities ### Client Ownership - Manage 15–20 ecommerce brands - Lead client calls and build strong relationships - Understand business goals and translate them into growth strategies ### CRO & Growth Strategy - Identify conversion gaps across the funnel (PDP, Cart, Checkout) - Create quarterly CRO roadmaps - Recommend high-impact experiments and improvements ### Execution Direction - Convert ideas into clear experiment briefs - Work closely with our AI execution team to deploy changes - Ensure experiments go live and are tracked properly ### Performance & Insights - Analyze experiment results and website performance - Share insights and recommendations with clients - Continuously improve conversion rates and revenue ### Revenue Growth - Identify upsell opportunities - Drive account expansion and retention ## Requirements ### Must Have - 3+ years experience in ecommerce, growth, or performance marketing - Strong understanding of ecommerce funnels and conversion metrics - Strong hold of shopify, GA and heat mapping tools - Ability to think in terms of experiments and data - Excellent communication and client management skills ### Good to Have - Experience with Shopify or D2C brands - Exposure to CRO / A/B testing - Experience working in agencies or high-growth startups ## About the company Troopod is an AI-native website growth partner for leading consumer brands, founded by the former core team of billion-dollar companies. We help brands improve website performance, conversion, and ad-to-landing page experience through a combination of Human expertise combined with AI-led execution. We are working with 100+ D2C brands like Colgate, Natural Salon, BSC, Damensch, Wonderchef, Obvi, across India, UK and USA