Director Marketing- Gastroenterology
Core
Lead HCP marketing strategy and execution for RINVOQ IBD indications within the US Gastroenterology business.
Role type
Director, Pharmaceutical Marketing
Builds
RINVOQ brand strategy and omnichannel plans for IBD indications
Domain
Pharmaceutical / Gastroenterology / Immunology
Required skills
HCP marketing strategy, team leadership, matrix organization management, brand investment optimization, data analytics, clinical acumen, budget management
Preferred skills
Immunology/Gastroenterology experience, cross-functional experience in field sales/market access/market research, MBA or equivalent
Technologies
None stated
Responsibilities
Set marketing vision and strategy for RINVOQ IBD indications; Lead, coach, and develop direct reports; Co-lead cross-functional Integrated Brand Team; Oversee marketing execution and budget management; Translate market dynamics into actionable insights; Develop understanding of disease state and clinical data
Seniority
Director, strategic leadership & team management
