Digital Marketing Specialist I
Core
Execute and analyze digital marketing campaigns including email, website content, mobile SMS, and social media for casino properties.
Role type
junior digital marketing specialist
Builds
email campaigns, website content, SMS acquisition campaigns, digital reports
Domain
gaming / hospitality
Required skills
email marketing, website content creation, HTML, A/B testing, personalization, SMS campaigns, social media management, reputation management, Google Analytics, Adobe Products, Salesforce, SQL, Microsoft Office
Preferred skills
JavaScript, CSS, SQL
Responsibilities
Construct email campaigns, publish website content, execute SMS acquisition campaigns, perform A/B testing, conduct quality assurance audits, compile data for reporting, liaise with property marketing teams, support social media and online contests.
Seniority
Junior, 1-3 years experience