Market Research Operations Analyst
Core
Manage survey data, maintain media station databases, and perform quality control to ensure the accuracy and reliability of Nielsen data.
Role type
Market Research Operations Analyst
Builds
Accurate media audience measurement data and reporting systems
Domain
Media research and data operations
Required skills
Data coding, database maintenance, stakeholder communication, root-cause problem solving, workflow management, process improvement
Preferred skills
U.S. geography knowledge, media landscape familiarity, survey response coding experience, ticketing tool familiarity
Technologies
Google Workspace (via careerplan.io/jobs/3743990015862316-market-research-operations-analyst-at-the-nielsen-company)
Responsibilities
Review open-ended survey responses using defined logic; update and maintain reference files and station information; conduct phone and email outreach with station management; research complex classification issues and recurring discrepancies; track daily production tasks and manage support tickets; collaborate with internal teams to streamline workflows
Seniority
Junior, entry-level operational role