Senior Product Manager II - (Media Planning/Ad Tech/Ad Intel)
Core
Lead strategic vision and end-to-end lifecycle for AI-enabled product initiatives within the Nielsen Ad Intelligence applications portfolio, focusing on media planning, ad tech, and ad intelligence.
Role type
Senior Product Manager (AI/Ad Tech)
Builds
AI-powered media planning and ad intelligence solutions for clients
Domain
Digital advertising, media measurement, CTV/OTT, programmatic buying
Deliverable
production ML models | product features
Required skills
strategic product vision, end-to-end product lifecycle management, AI/ML use case identification, cross-functional leadership, agile methodologies, stakeholder communication, KPI definition and tracking, 0-to-1 product building, complex portfolio management
Preferred skills
modern AI product development concepts (model evaluation, prompt design, human-in-the-loop, MCP), experimentation frameworks, advertising tech stack expertise (DSP, SSP, ad server, data-driven planning, activation), CTV/OTT environment experience, international media measurement, machine learning application in ad tech, digital advertising standards and protocols
Technologies
machine learning, model orchestration, MCP, experimentation frameworks
Responsibilities
Define and drive AI-enabled product initiatives from discovery to production, prioritize product roadmap, partner with engineering and data science teams, establish product requirements and success metrics for AI functionality, lead testing and validation of AI-driven features, identify market trends and competitive landscape, present product initiatives to cross-functional leaders and customers, ensure on-time and on-budget product launches
Seniority
Senior, hands-on IC
