Associate Director, International Marketing, Oncology
Core
Leads cross-functional teams and international affiliates to develop and execute brand strategies, competitive readiness plans, and financial plans for oncology products.
Role type
Senior IC international marketing director (oncology)
Builds
Global marketing strategies, competitive plans, and financial plans for solid tumor products
Domain
Pharmaceutical / Oncology
Deliverable
product features
Required skills
strategic planning, financial planning and analysis, market segmentation, project management, regulatory compliance, primary research leadership, change management, influence management, budget management
Preferred skills
experience in solid tumors, experience in product launches at an international level, expertise in interpersonal change management and culture change
Technologies
None stated
Responsibilities
Lead cross-functional teams to generate brand strategies and competitive readiness plans; Analyze product, brand, and market information to solve business problems; Direct research team efforts in primary research projects; Monitor and lead international marketing programs within budgeted constraints; Develop and articulate effective marketing strategies; Segment markets and select optimal target audiences; Evaluate the effectiveness and efficiency of promotional tactics; Ensure regulatory and compliance guidelines are followed
Seniority
Senior, hands-on IC
