Head of Press & PR (Equity Partner)
RemoteNo visa sponsorship
Core
Define PR strategy and execute media relations, press days, and tastings to amplify Sincronia Silvestre's mezcal brand globally.
Role type
Head of Press & PR (Equity Partner)
Builds
Global media coverage, press events, and brand storytelling for a luxury spirits company
Domain
Spirits industry + Luxury branding
Required skills
PR strategy, media relations, event planning, storytelling, media network management, cultural storytelling
Preferred skills
Entrepreneurial mindset, passion for mezcal, adaptability, tech-savviness, resilience
Technologies
Digital tools for storytelling and reach amplification
Responsibilities
Define PR strategy, organize press days, plan and execute tastings, identify and engage key media and cultural tastemakers
Seniority
Senior, hands-on IC with equity partnership