Publishing Manager – Product & Growth
Core
Turn promising mobile games into stronger, scalable products by working with external studios and internal teams to improve gameplay, player experience, and performance using product thinking and data.
Role type
Senior IC product manager (mobile games)
Builds
Mobile games (casual, hybrid-casual, puzzle, idle, arcade)
Domain
Mobile gaming, F2P
Deliverable
product features (via careerplan.io/jobs/32-00E-DB-27C-publishing-manager-product-growth-at-crazylabs)
Required skills
Mobile game product management, F2P KPIs analysis, player behavior analysis, product iteration, A/B testing, stakeholder management, level design, economy design, progression design, monetization strategy
Preferred skills
Tableau, distributed team management, hands-on level design
Responsibilities
Work with studios to improve gameplay and player experience; Analyze KPIs, player behavior, and market benchmarks; Turn insights into clear priorities and product recommendations; Guide experiments, A/B tests, and product iterations; Track milestones, risks, and performance across multiple games
Seniority
Senior, hands-on IC