Social Media Manager
Core
Develop and implement social media strategies, create engaging content, manage community engagement, and execute paid campaigns to build brand awareness and connect with target audiences.
Role type
Social Media Manager
Builds
Brand presence and engagement across social media platforms
Domain
Marketing / Social Media
Deliverable
product features
Required skills
Social media strategy development, content creation (text, images, video), community management, audience analysis, campaign execution, influencer collaboration, social listening, crisis management, paid social advertising, brand consistency
Preferred skills
Knowledge of platform algorithms and trends, data analytics interpretation, relationship building
Technologies
Social media platforms, analytics tools, social listening tools
Responsibilities
Develop comprehensive social media strategies, create and schedule engaging content, manage community interactions, analyze performance metrics, execute paid advertising campaigns, collaborate with marketing and PR teams, monitor brand mentions and trends, manage influencer relationships, handle social media crises
Seniority
Individual Contributor, execution level
