Senior specialist inom digital handel och marketplaces
Core
Building scalable and controlled digital commerce and marketplace presence for multiple licensed brands, focusing on Tier 3 brand digital footprint.
Role type
Senior specialist in digital commerce and marketplaces
Builds
Online Go-to-Market strategies, marketplace presence, and brand governance frameworks
Domain
Digital commerce, marketplaces, brand licensing
Deliverable
product features
Required skills
Digital commerce expertise, marketplace development, brand governance, cross-functional leadership, strategic planning, operational execution
Preferred skills
Stakeholder management, structured approach
Technologies
None stated
Responsibilities
Map current online GTM landscape and identify opportunities/risks; Evaluate and prioritize business models and digital channels; Define target state, working methods, and roadmap; Drive stakeholder alignment and establish governance; Lead and coordinate early implementation with cross-functional teams; Ensure consistent brand experience across digital channels; Support setup and management of marketplace presence for Tier 3 brands; Design onboarding processes for licensees; Create structure for continuity through ownership and processes; Contribute to governance and improvements of licensee-owned DTC websites
Seniority
Senior, hands-on IC