(Senior) Growth Marketing Manager – AI
Core
Senior Growth Marketing Manager driving AI-native marketing workflows, lead generation, and customer journeys for a B2B/B2C energy platform.
Role type
Senior Growth Marketing Manager (AI-focused)
Builds
AI-powered marketing workflows, automation agents, and high-impact growth campaigns
Domain
Energy / SaaS / B2B & B2C
Required skills
Growth marketing strategy, AI workflow automation, copywriting (German native/English fluent), data analysis, agency management, CRM usage
Preferred skills
PR experience, energy sector knowledge, new market entry, SQL/BI tools
Technologies
HubSpot, Webflow/WordPress, Figma, Canva, n8n, Make, Zapier, Claude, ChatGPT
Responsibilities
Identify and execute high-impact growth projects end-to-end, build activation campaigns and landing pages, craft messaging for installers and homeowners, develop AI-native marketing workflows, produce activating content, manage external agencies, and define/measure KPIs
Seniority
Senior, hands-on IC