Senior Marketing Controller (m/w/d)
Core
Senior Finance Business Partner driving profitable growth for a high-growth European e-commerce footwear brand by translating marketing and operational data into strategic financial decisions.
Role type
Senior Finance Business Partner (Marketing & E-Commerce focus)
Builds
Data-driven financial strategies, performance dashboards, and early warning systems for marketing and operations.
Domain
E-commerce / Fashion / Retail
Deliverable
dashboards & analysis
Required skills
Financial modeling, KPI analysis, scenario planning, data visualization, stakeholder management, cross-functional collaboration, strategic thinking, budget management, performance forecasting
Preferred skills
BI tools, ERP systems, automation, A/B testing analysis, customer journey mapping
Technologies
Excel, Google Sheets, BI tools, ERP systems
Responsibilities
Analyze marketing KPIs and identify optimization opportunities; evaluate marketing channel and campaign performance; connect marketing metrics with financial outcomes; develop performance forecasts and scenario analyses; define clear targets and benchmarks; ensure data quality and consistency; drive automation of reporting processes.
Seniority
Senior, hands-on IC
