Projektleiter:in Shopper Marketing (m/w/d)
Core
Lead Shopper Marketing projects from planning to execution, consulting clients and coordinating internal/external teams to drive sales and enhance the in-store shopping experience.
Role type
Project Manager, Shopper Marketing
Builds
Shopper Marketing events, sales promotions, and sampling projects
Domain
Retail marketing, consumer engagement
Deliverable
client delivery
Required skills
Project management, client consulting, event planning, sales promotion strategy, sampling project execution, documentation, training delivery, data analysis, stakeholder communication, networking
Preferred skills
Marketing & communication background, agency experience, complex project management
Technologies
N/A
Responsibilities
Consult and advise clients throughout the project lifecycle; develop creative Shopper Marketing events, sales promotions, and sampling projects; coordinate internal and external stakeholders; create and maintain planning documents; conduct training for the field force; perform success analysis and develop quality improvement measures; maintain continuous communication with business partners, clients, and suppliers.