Specialist Marketing-Entertainment (Corporate)
Core
Support the Marketing Director and Managers to execute marketing campaigns at primary properties and enhance guest experience through service.
Role type
Marketing Specialist (Hospitality)
Builds
Marketing campaigns for MGM Resorts properties
Domain
Hospitality / Entertainment
Deliverable
product features
Required skills
Channel management, Campaign performance analysis, Marketing trend research, Internal benchmarking, Resource management
Preferred skills
Hotel Administration, Marketing, Management consulting, Retail, Hospitality, Entertainment
Technologies
Marketing applications, Data tools
Responsibilities
Provide channel management for campaign execution, Analyze campaign performance and implement strategic changes, Research marketing trends for business implementation, Monitor internal benchmarks, Support marketer business requirements with tools and resources
Seniority
Entry-level, 6+ months experience