Senior Analyst, Digital Analytics Implementation and Tagging
Core
Implementing and supporting digital analytics solutions within Adobe Customer Journey Analytics (CJA) to enable accurate data collection, integration, and reporting readiness.
Role type
Senior IC digital analytics implementation engineer (Adobe CJA)
Builds
Customer journey analytics environments and data pipelines for healthcare clients
Domain
Healthcare technology / Digital analytics
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Adobe Customer Journey Analytics (CJA) implementation, Adobe Experience Platform (AEP) integration, SQL, data validation, schema alignment, identity resolution, data governance, JSON data structures, event-based data models, BI dashboard creation
Preferred skills
Adobe Launch/Tags configuration, enterprise CDP architecture, Adobe Analytics certifications
Technologies
Adobe Customer Journey Analytics, Adobe Experience Platform, SQL, JSON
Responsibilities
Define analytics implementation requirements with stakeholders, onboard and integrate data from AEP/CDP sources, validate datasets and customer journey data, configure CJA components (data views, metrics, dimensions), develop implementation documentation, perform data quality audits, troubleshoot reporting anomalies, enable customer journey reporting and KPI measurement
Seniority
Senior, hands-on IC