Product Marketing Engineer NCG
Core
Product Marketing Engineer at Texas Instruments who uses technical knowledge to define product roadmaps, marketing strategy, and positioning to drive design wins and revenue for analog and digital products.
Role type
Product Marketing Engineer
Builds
Product roadmaps, marketing strategies, and product positioning for TI's analog and digital product portfolio.
Domain
Semiconductor industry (analog and digital markets)
Deliverable
product features
Required skills
Technical background in electrical/computer engineering, market analysis, revenue forecasting, product training, new product launch execution, competitive landscape analysis, customer interface, cross-functional collaboration.
Preferred skills
Stakeholder relationship building, analytical problem-solving, initiative, time management.
Technologies
None explicitly stated.
Responsibilities
Conduct market studies, provide product training to sales channels, analyze revenue and forecasts, manage new product launch activities, develop product positioning and messaging, review competitive landscape, interface with customers and field sales, execute marketing activities throughout the product lifecycle.
Seniority
Individual Contributor (IC), entry to mid-level (implied by 'Dive right in' and standard degree/GPA requirements).