Head of Credit Marketing
Core
Leading the Credit Marketing function to drive business growth through strategic partnerships, customer acquisition, and sales channel management for SMEs and corporations.
Role type
Senior leadership credit marketing head
Builds
Loan portfolios and financing solutions for individuals and corporations
Domain
Financial services / Banking / SME lending
Required skills
Strategic leadership, business development, sales channel management, portfolio analysis, financial performance management, team leadership, regulatory compliance, market trend analysis
Preferred skills
Professional certifications in finance, banking, sales, or marketing
Technologies
None stated
Responsibilities
Develop and execute Credit Marketing strategy, identify new market opportunities and customer segments, establish annual business plans and KPIs, build and maintain strategic partnerships, drive loan disbursement and revenue targets, lead and develop the Credit Marketing team
Seniority
Senior, hands-on IC with leadership mandate