Channel Proposition, Specialist (Assistant Manager)
Core
Define and evolve segment strategies and customer propositions across channels to drive business goals and translate customer needs into viable insurance offerings.
Role type
Senior IC marketing and product strategy specialist (insurance)
Builds
Insurance products and go-to-market plans for diverse segments (UHNW, HNW, ECM, MCV, etc.)
Domain
Insurance / Financial Services
Deliverable
product features
Required skills
Proposition strategy, customer segmentation, market trend analysis, go-to-market planning, performance metric monitoring, financial forecasting, project management
Preferred skills
Insurance product knowledge, digital innovation identification
Technologies
Data analytics tools, market research platforms
Responsibilities
Define value propositions and target segments, analyze customer behavior and market trends, manage proposition launch plans, collaborate with distribution channels, monitor key performance metrics, support financial forecasting
Seniority
Senior, hands-on IC