(Deputy / Assistant) Business Development Manager (Card Portfolio)
Core
Formulate credit card portfolio growth strategy, drive product strategies on card loan features, and lead digital initiatives to increase digital channel contribution.
Role type
Business Development Manager (Credit Card Portfolio)
Builds
Credit card portfolio growth, card loan features, digital onboarding programs
Domain
Banking / Finance (Credit Cards, Unsecured Lending)
Deliverable
product features
Required skills
Credit card portfolio strategy, product strategy design, digital customer journey design, portfolio analysis, big data utilization, stakeholder coordination, market trend analysis
Preferred skills
Credit card experience, loan on card experience, unsecured lending experience, digital mindset
Technologies
Big data, Word Processing tools (English/Chinese)
Responsibilities
Formulate credit card portfolio growth strategy, lead product strategies on card loan features, drive digital initiatives including customer targeting and onboarding, define target segments and conduct portfolio analysis, coordinate with sales channels, monitor channel performance, keep abreast of market trends
Seniority
Junior to Mid-level (2-3 years experience preferred)