Senior UX/UI Researcher
Core
Identify, investigate, and resolve UX/UI friction points across iGaming brands to improve user journeys and conversion rates.
Role type
Senior UX/UI Researcher (Product Analytics & Engineering Liaison)
Builds
Actionable development tasks and prioritized backlogs for Product Engineering
Domain
iGaming / Online Casino / Sportsbook / Fintech
Required skills
UX research, usability analysis, user journey mapping, product analytics (Amplitude, Mixpanel, GA4, Hotjar, Clarity), competitor UX research, frontend technology understanding, AI tool usage, data validation, technical problem translation
Preferred skills
iGaming conversion funnel expertise, SQL, event-based analytics, experimentation, browser DevTools, API inspection, frontend QA, AI agents/LLMs, cross-GEO research, prototyping (Figma)
Responsibilities
Audit user journeys across desktop/mobile/web; Identify UX/UI inconsistencies and conversion blockers; Analyze competitor flows (registration, KYC, deposit); Validate findings using product analytics and behavioral data; Translate research into actionable dev tasks with acceptance criteria; Prioritize issues based on user/conversion impact; Follow up on implemented fixes.
Seniority
Senior, hands-on IC
