Middle Creative Copywriter
Core
Middle Creative Copywriter creating advertising copy, landing pages, and video scripts for EdTech courses and pop culture projects.
Role type
Middle Creative Copywriter
Builds
Landing pages, ad creatives, email campaigns, social posts, and video scripts for EdTech courses.
Domain
EdTech / Pop Culture
Deliverable
product features
Required skills
Copywriting, creative writing, brief analysis, audience understanding, AI tool usage, advertising testing, cross-functional collaboration
Preferred skills
Experience with ad testing (CTR/conversions), personal AI workflows
Technologies
AI tools for research, ideation, and editing
Responsibilities
Analyze course briefs and target audiences to find strong ideas; Write and launch landing pages, ad creatives, emails, and video scripts; Design and test ad variations to optimize performance; Collaborate with designers and motion teams to execute creative concepts; Use AI daily for research, ideation, and text refinement.
Seniority
Middle, hands-on IC