Marketing Manager
Core
Develop and execute marketing strategies, create content for social media and the website, and support sales with marketing materials to drive brand growth and lead generation.
Role type
Marketing Manager
Builds
Social media content, website content, pitch decks, case studies, and marketing assets
Domain
B2B SaaS / Digital Services
Deliverable
product features
Required skills
Content creation (writing, visuals, short videos), Social media management, Brand strategy, SEO basics, Design tools (Canva/Figma), Marketing analytics (GA4, UTM), Research, PR coordination, Presentation design
Preferred skills
Video editing, Advanced design, SaaS/UI/UX knowledge, B2B tools (HubSpot, Notion), AI tools
Technologies
LinkedIn, Instagram, X, Canva, Figma, GA4, HubSpot, Notion
Responsibilities
Create and publish posts for LinkedIn, Instagram, and X; Manage LinkedIn page and assist CEO with content; Develop brand strategy; Track website performance and MQLs; Create pitch decks, case studies, and one-pagers; Coordinate media publications and co-marketing partnerships
Seniority
Mid-level, hands-on IC