Social Media Specialist (Specjalista ds. Mediów Społecznościowych)
Core
Managing brand communication and paid advertising campaigns across social media platforms to inspire travelers and build an engaged community.
Role type
Social Media Specialist
Builds
Social media content, video reels/stories, paid ad campaigns, and community engagement for a travel company.
Domain
Travel & Tourism
Deliverable
product features
Required skills
Social media strategy, content creation (text/graphic/video), paid advertising management, influencer collaboration, community moderation, real-time marketing, competitor analysis, budget management, cross-functional collaboration
Preferred skills
Microsoft Office, Google Workspace, Canva, AI tools, Meta Ads Manager, Google Ads, Google Analytics 4, CRM systems
Responsibilities
Create and execute social media strategies, plan and run paid ad campaigns, produce engaging content and video materials, moderate social channels, analyze campaign performance and market trends, manage marketing budgets, participate in industry events, and collaborate with Customer Service, Sales, Legal, and Accounting teams.
Seniority
Individual Contributor