腾讯视频-衍生品产品企划经理
Core
Plan and execute derivative product lines for key IPs based on market trends and user insights to drive commercial goals.
Role type
Product Manager for IP derivatives
Builds
Physical derivative products (merchandise) for ACGN and cultural creative IPs
Domain
Entertainment / ACGN / Consumer Goods
Deliverable
product features
Required skills
IP potential analysis, product line planning, end-to-end product development management, supplier relationship management, sales strategy formulation, market performance analysis
Preferred skills
ACGN market knowledge, successful derivative project leadership, familiarity with production processes and materials
Technologies
Product lifecycle management tools, supply chain planning systems