《逆战:未来》 -宣发推广运营
Core
Plan and execute full-funnel marketing campaigns for a new FPS game, covering creative assets, large-scale campaigns, user community building, and KOL collaborations.
Role type
Senior marketing operations specialist (FPS game)
Builds
Marketing campaigns and user growth initiatives for a new FPS title
Domain
Gaming industry, First-Person Shooter (FPS)
Deliverable
product features
Required skills
Campaign planning, KOL management, cross-functional collaboration, data analysis, creative strategy
Preferred skills
FPS game experience, viral campaign creation, industry network
Responsibilities
Lead end-to-end marketing execution for new game launches; Analyze market trends to align product messaging; Iterate marketing strategies based on data insights.
Seniority
Senior, hands-on IC
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