Field Force Effectiveness, Director
Core
Design, build, and maintain analytical frameworks to measure and optimize the impact of Genentech's customer-facing teams and field resources.
Role type
Director, Field Force Effectiveness (Strategic IC)
Builds
Field impact measurement systems, KPIs, and advanced analytics dashboards
Domain
Commercial pharmaceutical sales operations and field effectiveness
Deliverable
dashboards & analysis
Required skills
Field force measurement, KPI design, subnational analytics, strategic influence, pharmaceutical data sources (IQVIA, Symphony), analytical tools (Tableau, Qlik, SQL, Python/R)
Preferred skills
MBA, MS in Analytics/Statistics
Technologies
IQVIA, Symphony, Tableau, Qlik, SQL, Python, R
Responsibilities
Design comprehensive field force performance measurement strategies; Establish and monitor critical KPIs for field execution; Oversee development of advanced analytical models and dashboards; Conduct deep-dive analyses into regional and territory-level performance; Pioneer novel analytical methodologies for field effectiveness; Partner with Brand Analytics, Incentive Compensation, and Digital Technology teams; Synthesize analytical findings into strategic narratives for senior leadership.
Seniority
Director, strategic IC with cross-functional influence