Influencer/Partnership Manager Australia
Core
Manage local market Instagram influencers and community partners to support an online Casino brand's acquisition goals.
Role type
Influencer/Partnership Manager
Builds
Influencer campaigns driving player deposits and acquisition
Domain
iGaming / Online Casino
Deliverable
client delivery
Required skills
Influencer marketing, partnership management, affiliate management, KOL management, negotiation, relationship management, commercial mindset, campaign optimization, competitor analysis, regulatory compliance
Preferred skills
Experience in regulated or emerging iGaming markets, familiarity with affiliate tracking platforms, landing page optimization
Technologies
Affiliate tracking platforms, promo codes, landing pages
Responsibilities
Identify and recruit local influencers, negotiate partnership agreements (CPA, Revenue Share, Hybrid), onboard influencers with tracking assets, manage day-to-day relationships and campaign execution, monitor performance via KPIs (FTDs, deposits, CPA, ROI), optimize partnerships, collaborate with Marketing/Creative/Affiliate teams, monitor competitor trends, prepare performance reports, ensure regulatory compliance